City of Helsinki Teams Up with Feedbackly to Improve Recreational Facilities
The City of Helsinki operates public recreation facilities to serve over half a million residents in the area, and have done so for decades...
Why Should You Care About Customer Experience?
Customer experience is a term that has been added to the public lexicon steadily over the past 15 years, and is more quickly becoming..
The True Cost of Bad Customer Experiences
Imagine this: You’re doing everything you can to grow your business. You’ve redesigned your website, you’re sales team is working hard, and you are..
How To Choose The Right CX Software For Your Company
If you want to build a customer experience strategy, it needs to be built on strong foundations which are robust enough to evolve and..
Understanding and Implementing Behavioral Segmentation in the Customer Journey
Businesses use customer segmentation to group customers and potential customers into categories (segments) based on similar characteristics. Those characteristics can be based on demographics,..
How Can You Compete Against Amazon?
It’s a great time to shop online. Supply chains are becoming more efficient, shipping methods are getting cheaper, and now more than ever people..
The 6 Stages of eCommerce Customer Journey
The eCommerce Customer Journey encompasses all of the different touchpoints where a customer interacts with a company, product or branding online. These touchpoints include..
Feedbackly Creates New Customer Experience Software for OP’s ‘Finland’s Best Online Store’ Competition
With the announcement of the ‘Finland’s Best Online Store’ competition a few months ago, we’ve been hard at work over the past few months..
What Is A Customer Journey Map? (Free Downloadable Template)
A customer journey map is an essential tool that affords companies the opportunity to understand the state of their organization’s customer experience by outlining points..