April 29, 2021

When NPS is the Wrong Metric to Measure

Net Promoter Score (NPS) essentially measures the likeliness of customers to recommend your business to others. The concept first appeared in 2003 in the…
April 19, 2021

How to Identify Action Points from Customer Feedback?

Customer feedback is one of the best resources for a business to fine-tune its Customer Experience (CX) program as it directly projects what customers…
April 16, 2021

The Best Ways to Collect Actionable Customer Feedback

When a brand improves the customer experience, they’re likely to see repeat customers and increased patronage. According to several surveys, loyal customers are five…
April 14, 2021

FREE Webinar: What Actions Are CX Top Performers Taking To Succeed

Recording now available! >> Enjoy the recording of the webinar here Would you like to learn what the top performers do in the field…

3 Reasons Why You Should Invest in CX Courses

Professional CX courses are one of the best ways to understand CX and apply it to your business. You get the opportunity to learn…
April 6, 2021

How to Retain More Customers with Better CX?

In one of our latest articles, we discussed strategies to attract customers with a strong Customer Experience (CX) program. But, you would already know…
March 31, 2021

Feedbackly Product Update: March 30, 2021

We are excited to announce that we have again done a bunch of new product updates. All with the aim to improve your experience…
March 30, 2021

How to calculate Emotional Value Index™ (EVI™)

Emotions have been taking over marketing and the position to be the main driver of our purchase behavior during the past decade rapidly. Today,…
March 28, 2021

How to measure Emotional Experience

One of the biggest mistakes measuring CX I run with our clients and also companies, in general, is that business people think that “NPS…
March 22, 2021

How to Attract More Customers with Better CX?

The ultimate motive of any business is to have a strong customer base that helps it grow, thrive, and compete in the market efficiently….