What is Emotional Experience?
Evely Kaasiku
December 22, 2022
Take a moment to think of your past purchasing behavior as a customer. Can you recount incidents of impulsive purchases you made out of excitement?
How to Create Surveys That Customers Love to Respond
Evely Kaasiku
November 24, 2022
Customers prefer businesses that offer a fabulous and effortless customer experience. Brands need feedback to improve their buying journey and meet these expectations. Surveys are
Why EVI® Is a Big Hit in CX Today
Evely Kaasiku
October 27, 2022
Emotional Value Index (EVI®) is a relatively new KPI to hit the CX industry in recent times. But, it is quickly becoming one of the
How Customer Emotions Are Linked to Purchasing Behavior
Evely Kaasiku
September 15, 2022
How many impulsive purchases can you recount as a customer? What led you to buy those goods that you didn’t intend to initially? Is it
Boost Your Sales with Emotional Value Index (EVI®)
Evely Kaasiku
August 18, 2022
For a business, there’s nothing more eye-candy than seeing customers flock to your store, admire your products, and go back with their hands full. But
Free EBook: Emotional Value Index (EVI®) – The next big thing in CX since the NPS
Evely Kaasiku
August 4, 2022
Emotions are the key drivers that ultimately determine whether we buy or not. Everything from customer satisfaction to the willingness to recommend is tied to
Why Collecting Omnichannel Customer Feedback Is Important?
Evely Kaasiku
July 28, 2022
Delivering an exceptional customer experience from day one is a deluded theory. It’s impossible. If you look at Google’s first appearance on the internet, it is
Survey Monkey but better!
Evely Kaasiku
July 5, 2022
From time to time our customers and people ask me what is the thing that makes you different and better for your customers than your
What are the Stages of a Customer Journey?
Evely Kaasiku
May 5, 2022
Brands that nail customer and emotional experience are brands that know their customers in and out. They can predict their customers’ next action and understand
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