What is Customer Emotion? The Must Know
Aleksi Mäkelä
September 22, 2022
Lately, there’s a lot of priority given to customer emotions in the field of customer experience. Brands that are in the know about its impact
How to Use Net Promoter Score Right?
Aleksi Mäkelä
September 1, 2022
Net Promoter Score (NPS) is a CX metric designed to measure customer loyalty through their likeliness to promote the business to others. It shows you
Boost Your Sales with Emotional Value Index (EVI®)
Evely Kaasiku
August 18, 2022
For a business, there’s nothing more eye-candy than seeing customers flock to your store, admire your products, and go back with their hands full. But
Top 3 Customer Experience Trends to Follow
Jaakko Männistö
August 11, 2022
Customer experience is paramount for a brand’s growth and success. It helps you differentiate your product or service from the rest. Businesses are now making
Why Measuring Emotional Experience Is a Must-do?
Linda Sinisalo
August 4, 2022
“Sell the sizzle, not the steak.” As the old saying goes, the best way to promote a product is by showing customers how they will
Why NPS is not enough?
Aleksi Mäkelä
July 14, 2022
Ah, the NPS! The celebrated KPI was considered phenomenal when it first arrived decades ago. You might be familiar with it too. The Net Promoter
Survey Monkey but better!
Evely Kaasiku
July 5, 2022
From time to time our customers and people ask me what is the thing that makes you different and better for your customers than your
Most Popular Customer Feedback Questions
Ida Salonen
June 23, 2022
Customer feedback helps businesses view their brand from a customer’s perspective. You get a better understanding of the strengths and pain points through them. Surveys
What are the Stages of a Customer Journey?
Evely Kaasiku
May 5, 2022
Brands that nail customer and emotional experience are brands that know their customers in and out. They can predict their customers’ next action and understand
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