Why do customers choose one brand over the other when both offer similar products in quality and price? Why do customers cling to expensive brands
Customer Experience (CX) is important for your brand’s growth, and it’s only gaining more momentum every year. Unarguably, a good CX program needs Key Performance
Take a moment to think of your past purchasing behavior as a customer. Can you recount incidents of impulsive purchases you made out of excitement?
A study by Harvard shows that 95% of purchase decisions are emotional. Further, research by Gallop has identified that 70% of decisions are based on
If you are in the retail business, you would have access to a lot of customer feedback as you interact directly with customers. It offers
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