
How to measure Emotional Experience
One of the biggest mistakes measuring CX I run with our clients and also companies, in general, is that business people think that “NPS is

One of the biggest mistakes measuring CX I run with our clients and also companies, in general, is that business people think that “NPS is

To this point, we have been living in the world of simplification. And to be honest, we still do and that is a good thing.

The eCommerce industry experienced a massive surge in sales during the pandemic when their brick-and-mortar rivals had to shut down. It will continue to dominate

An online presence can be both a curse and a blessing to business. That’s the hard and bleak truth. If you pay enough attention, you

As the leader in your organization, you might be paying a lot of attention to customer experience. You are aware of its true potential in
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