We are going to start with a typical scenario today. You receive negative feedback from customers complaining about your delayed delivery service. For businesses, negative
Customer feedback is one of the best resources for a business to fine-tune its Customer Experience (CX) program as it directly projects what customers expect
In our previous post, we addressed the importance of mapping out the customer journey(s) of your business in order to understand your customers and what
If businesses want to provide a stellar customer experience, they have to understand the customer journey of their clients first. Jaakko Männistö, in his book
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