While many brands know the importance of collecting feedback, not everyone carries out a systemic approach to using them for improvement. But, a good feedback
Is there a greater joy than hearing your customers rave about your products and service? After all, there’s no better endorsement than positive client feedback
Touchpoints are how the brand engages with its customers and play a vital role in fostering a strong relationship between the two parties. Every buying
As customers, we experience different emotions with different brands. These emotions create a lasting impact on our buying decisions. We are loyal towards brands that
Negative feedback can be a bitter pill to swallow for businesses. If left unresolved or unaddressed, they can have an adverse impact on your brand
Today’s customers enjoy the availability of a wide range of choices, good quality products, and the convenience of e-commerce. They are now on the hunt
On a scale of 0-10, how likely are you to recommend this product/company to others? When this question was initially introduced to CX, it seemed
In this age of convenience, customers demand a lot more agility from brands than before, and omnichannel customer experience is one of them. It is
As businesses that directly engage with the end user, retail brands cannot ignore the impact of customer experience. Faced with tough competition and demanding customers,
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