“To win in the marketplace, you must first win the workplace” – Doug Conant, Former CEO, Campbell Soup. Happy customers start from happy employees. So,
In this digital age, when there are many online platforms for customers to review businesses, feedback can be both an asset and a liability. Brands
The role of banks as the mediator between people and their financial needs have only amplified in the recent past. But, as much as banks
Today, customers are hunting for convenience and ease. They are no longer ready to go through a time-consuming buyer journey to get hold of “fabulous”
The global pandemic, COVID-19 has subjected global activities to a lot of changes. As businesses are beginning to brace the new normal, it’s important to
A decade or two ago, customers were hunting for fabulous products. But, it’s no longer the case. Today, they look for unique experiences and emotional
Every business is a customer-centric business because every corporation functions with the aim of serving the customer. But, how well does the importance of customers
The retail industry can massively gain from customer experience because of its close-bound relationship with customers. This is especially true for stores that have many
Customer pain points are various problems your clients experience with regards to your brand and the product. In one of our previous articles, we explained
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