Net Promoter Score (NPS) is one of the most popular CX metrics used for gathering feedback and gauging customer loyalty. But, understanding customers, especially the
A customer journey is not just an event of transactions. It is a much more meaningful interaction that can foster a deeper bond between the
“Let’s not forget that the little emotions are the great captains of our lives, and we obey them without realizing it.” True to Vincent van
The Finnish clothing store chain Kekäle wants to differentiate itself from competitors by offering customers the best emotional experience in the industry, and measures it
Join us to learn what top performers in Customer Experience do differently that sets them ahead of the competition. Ever wondered what sets top performers
Last year was tough on many businesses, and with the global economy still limping, the challenges will continue this year to some extent. Brands will
An excellent customer experience is often a result of excellent employee experience. After all, it’s not easy to keep your customers happy without the contribution
As a CX professional or a business owner, you might already know that actual customer behavior often digresses from the notion of ‘rational reasoning.’ One
In the EU-funded EU Music 360 study, the effects of music on customer and employee experience in the retail sector in Finland are being investigated.
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